About

A team of technology experts that builds what marketing teams keep.

Founded in Dubai in 2021 to give mid-market brands the data and AI capability that used to require a Big 4 budget.

Why we exist

Marketing teams at $5M–$200M brands generate more data than most enterprises did a decade ago, and they get less help with it. Agencies optimise channels. SaaS vendors sell dashboards. Consultancies charge enterprise rates. Nobody builds the layer underneath and hands over the keys.

Brand Media Works does exactly that: a fixed-scope engagement, senior engineers and AI specialists, everything built in your own cloud, and a care plan if you want us to stay. Our product, Elixon.ai, grew out of the same work.

Usman Qureshi

Founder & Managing Director

Usman founded Brand Media Works after two decades building marketing, e-commerce, data and technology operations for consumer brands, financial services and telecoms in North America, Europe and the GCC. He leads every audit and discovery phase personally.

How we are different

Seasoned specialists only
The people who scope the work do the work. No account layer, no juniors learning on your budget.
Built in your accounts
Warehouse, code, models and documentation live in your AWS, your repos and your tools from day one.
Fixed scope, no surprises
One price agreed in writing before any build starts, and an optional care plan after handover. No hourly billing.

Registered as Brand Media Works FZE, Dubai, UAE. Partners: AWS, OpenAI, Salesforce and IBM.

Brands our team has delivered work for

  • Vodafone
  • Barclays
  • stc
  • Mayo Clinic
  • Wells Fargo

Talk to us about your stack

A 30-minute discovery call with our founder. We will tell you honestly whether an engagement makes sense and where the first return would come from.